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Welcome to the anti-AI club…Adobe?

Fresco, the creative software giant’s painting and drawing app, will now allow users to embed Content Credentials into their work that specifically identify it as “created without generative AI.” Content Credentials can already track if images have been manipulated using AI tools but clearly marking them as AI free is a new one, especially for a company that’s so heartily embraced the technology across its other apps.

A screenshot taken in Adobe Fresco of the Content Credentials feature.
“Flex your skills” aye? That’s a change of tune, but a welcome one.
Image: Adobe