Tiffany Blue is a distinctive shade of light blue famously associated with the jewelry brand Tiffany & Co. Recognized for its calm and inviting qualities, this specific hue sits between blue and green on the color wheel.

Tiffany Blue is defined by the following color codes and values to ensure consistency across various digital platforms and devices.
- HEX code: #81D8D0
- RGB value: 50.6% red, 84.7% green and 81.6% blue
Here are some suggestions to use Tiffany Blue in your designs:
- Use strategically for luxury appeal. Use Tiffany Blue to accentuate elements that you want to associate with high-quality or premium services, like subscription buttons or premium plan options.
- Create breathable spaces. Tiffany Blue is ideal for interfaces that require a calm and focused user environment. Consider using it in backgrounds or for app interfaces that aim for minimalism and ease of use.
- Improve accessibility and contrast. When used for text or important navigational elements, ensure sufficient contrast. Pair it with darker colors or use it against a white background for critical information to maintain legibility and accessibility.
- Incorporate in branding elements. For apps and websites aiming to convey sophistication, use Tiffany Blue in logos, headers, or key graphics to communicate a brand’s commitment to quality and elegance.
- Use in onboarding and guides. Tiffany Blue can be an excellent choice for onboarding screens or tutorial highlights. Its calming effect can make the learning process more inviting and less stressful for new users.
For variations within the same serene and sophisticated spectrum as Tiffany Blue, consider:
- Turquoise (#40E0D0) shares Tiffany Blue's invigorating freshness with a slightly more pronounced green undertone, embodying the essence of tropical waters.
- Aquamarine (#7FFFD4) introduces a lighter, more ethereal quality, maintaining the tranquil and refreshing vibe of Tiffany Blue.
- Sky blue (#87CEEB) offers a hint of more blue, capturing the airy and open feel of the sky, akin to Tiffany Blue's soothing presence.
- Teal (#069494) appears as a darker and more saturated counterpart, providing depth while retaining the aquatic allure of Tiffany Blue.
To complement Tiffany Blue's tranquil tones, consider pairing it with:
- Coral (#FF8559) provides a warm, vibrant contrast that beautifully highlights the freshness of Tiffany Blue.
- Soft pink (#FADADD) is a gentle, romantic hue that subtly complements Tiffany Blue's soothing nature.
- Pearl white (#F0EAD6) offers a neutral, elegant backdrop that enhances Tiffany Blue's serene sophistication.
- Charcoal gray (#4A4A4A) introduces a sleek, modern contrast, grounding Tiffany Blue's ethereal qualities.
- Mint green (#ADEBB3) adds a refreshing, harmonious touch that resonates with the calmness of Tiffany Blue.
Other colors worth considering include navy blue for a classic, nautical vibe, lavender for a soft, whimsical palette, and champagne gold for a touch of refined luxury.
While Tiffany Blue is versatile, it may clash with:
- Bright red (#FF0000) can overpower Tiffany Blue with its intensity, creating a stark and jarring contrast.
- Neon green (#2CFF05) presents an overly vibrant, electric energy that disrupts Tiffany Blue's tranquil harmony.
- Deep purple (#800080), with its dark, saturated quality, may overshadow the lightness and freshness of Tiffany Blue.
- Orange (#FFA500), while a complementary color in theory, its brightness can detract from Tiffany Blue's serene and sophisticated vibe.
- Bright yellow (#FFFF00), although lively, may create a too-energetic palette that clashes with Tiffany Blue's calm and collected essence.
In 1845, Charles Lewis Tiffany, the founder of Tiffany & Co., chose this eye-catching shade of blue to cover the company's first Blue Book. The color, inspired by the beauty of a robin's egg, quickly became a signature of the Tiffany brand, representing luxury and exclusivity.
In 1998, the company trademarked the color "Tiffany Blue," further cementing the association between the brand and this unique shade. In 2001, Tiffany & Co. collaborated with Pantone to standardize the color and ensure consistent replication across all mediums. This effort resulted in "1837 Blue," a Pantone color exclusively designated for Tiffany & Co. The number 1837 is a nod to the year the company was founded.
Tiffany Blue epitomizes elegance, luxury, and the thrill of uncovering something exquisite and rare. This distinctive shade, rooted in the Tiffany & Co. identity, has become a cultural symbol of sophisticated luxury and unparalleled quality.
Blue is linked to serenity, reliability, and trustworthiness in color psychology. Tiffany Blue enriches these qualities with its unique blend of blue and green, crafting an ambiance of calm and dependability while evoking joy and luxury. The emotional impact of receiving a piece from Tiffany & Co., presented in the legendary Tiffany Blue box, is profound, transforming the moment into one of deep emotional significance.
Tiffany Blue, an unmistakable mark of luxury in branding and UI design, can enhance digital experiences. It evokes prestige and trust, leveraging its luxurious association to create a memorable user experience.
Color variations
Shades
Tints
Tones
Hues
Color harmonies
Complementary
Split
Monochromatic
Analogous
Triadic
Square
Custom palettes
Vintage Aqua
Retro Calm
Aquarius
Contrast checker
- Large Text
Figma
- Normal Text
How you design, align, and build matters. Do it together with Figma.
1.66:1
WCAG 2.2 Simple Contrast
Normal Text
- Fail
- AA
- 4.5:1
- Fail
- AAA
- 7:1
Large Text
- Fail
- AA
- 3:1
- Fail
- AAA
- 4.5:1
- Large Text
Figma
- Normal Text
How you design, align, and build matters. Do it together with Figma.
12.67:1
WCAG 2.2 Simple Contrast
Normal Text
- Pass
- AA
- 4.5:1
- Pass
- AAA
- 7:1
Large Text
- Pass
- AA
- 3:1
- Pass
- AAA
- 4.5:1
Color simulations
Protanopia
Deuteranopia
Tritanopia
Achromatopsia
The hexadecimal color #81D8D0, known as Tiffany Blue, has RGB values of R:129, G:216, B:208 and CMYK values of C:0.4, M:0, Y:0.04, K:0.15.
VALUE | CSS | |
---|---|---|
HEX | 81D8D0 | #81D8D0 |
RGB DECIMAL | 129, 216, 208 | rgb(129,216,208) |
RGB PERCENTAGE | 50.6, 84.7, 81.6 | rgb(50.6%,84.7%,81.6%) |
CMYK | 40, 0, 4, 15 | |
HSL | 174.5°, 52.7, 67.6 | hsl(174.5,52.7%,67.6%) |
HSV (OR HSB) | 174.5°, 40.3, 84.7 | |
WEB SAFE | 99CCCC | #99CCCC |
CIE-LAB | 80.922, -28.096, -4.314 | |
XYZ | 44.991, 58.33, 68.559 | |
xyY | 0.262, 0.339, 58.33 | |
CIE-LCH | 80.922, 28.425, 188.73 | |
CIE-LUV | 80.922, -39.934, -2.054 | |
HUNTER-LAB | 76.374, -28.503, 0.239 | |
BINARY | 10000001, 11011000, 11010000 | |
iOS - SwiftUI | Color(red: 129/255, green: 216/255, blue: 208/255) | |
iOS - UIKit | UIColor(red: 129/255.0, green: 216/255.0, blue: 208/255.0, alpha: 1.0) | |
Android - Compose | Color(0xFF81D8D0) |